Rouse Home

A dynamic fabric selection system developed for a premium home and furniture brand to enhance the shopping experience and streamline backend operations.

The client

Rouse Home provides furniture, lighting, and decor that go beyond style—they reflect personality and purpose. Their carefully selected collection includes pieces from established brands and new designers, making thoughtful, timeless design accessible for everyday living.

The challange

A premium furniture and home decor brand needed a more robust tool for customers to select fabric options when customizing products. The default WooCommerce variation system was too limited, clunky, and hard to manage at scale.

The solution

We developed a custom variation system tailored to the brand’s unique needs—specifically focused on fabric and finish selection for furniture. The new solution integrates seamlessly with WooCommerce, providing users with a visual and intuitive way to explore configuration options. On the backend, the admin team can easily create and manage product variations without relying on third-party plugins.