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A dynamic fabric selection system developed for a premium home and furniture brand to enhance the shopping experience and streamline backend operations.
The Client
A furniture store that offers indoor and outdoor furniture, along with interior design services. Their collection blends timeless design with modern craftsmanship – sourced from renowned European makers and emerging studios.
The Challenge
A premium furniture and home decor brand needed a more intuitive way for customers to select fabric options when customizing products. The default WooCommerce variation system was too limited, clunky, and hard to manage at scale.
The Solution
We developed a custom variation system tailored to the brand’s unique needs – specifically focused on fabric and finish selection for furniture. The new solution integrates seamlessly with WooCommerce, providing users with a visual and intuitive way to explore configuration options. On the backend, the admin team can easily create and manage product variations without relying on third-party plugins or custom code.
Customers can customize key features such as the base, base finish, and piping, creating a personalized product experience from start to finish.